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Recording Academy Advances New Membership Model, Inviting This Year's Class

Membership VP Laura Segura Mueller on how the Academy is "committing to fostering diversity and inclusion while encouraging the music industry to reexamine and reinvent their own long-standing practices"

GRAMMYs/Jun 4, 2019 - 11:52 pm

Over 1,300 highly-qualified music professionals from wide-ranging backgrounds, genres and disciplines woke up to good news this morning, as the Recording Academy begins extending membership invitations to its new class today. This monumental moment signifies a profound shift not only for the careers of the hand-picked music makers, but for the music industry in general. 

Last November, the Academy revolutionized its new member submission process for the first time in over 60 years, implementing a community-driven membership model.  Today, a new class of highly accomplished music professionals, recommended by their peers, receive an invitation to join the Recording Academy. We spoke with Laura Segura Mueller, Vice President of Membership & Industry Relations at the Recording Academy to gain some insight on this important step forward.

"The Recording Academy is honored to announce our inaugural membership class of 1340 qualified music creators and business professionals. The 2019 class is comprised of music creators and professionals from across the music industry and their talents and backgrounds span many genres, crafts, ethnicities, genders, ages, locations and professions. As a result of meaningful recent changes to our member recruitment process, the class is more representative of the diverse voices, modes of expression, and excellence within the music industry, as compared to the data reported in the USC Annenberg Inclusion Initiative studies released in 2018 and 2019."

The Annenberg studies revealed a very lopsided gender breakdown, reporting that across the Billboard chart data sources, women only account for 21.7 percent of artists, 12.3 percent of songwriters, and 2.1 percent of producers. These figures stunned much of the music industry and provide a stark backdrop for the Recording Academy's inaugural class.

Looking at the numbers, 49 percent of the Recording Academy class are females, 41 percent are from traditionally underrepresented communities, and 51 percent are 39 and under. The Recording Academy's current membership is 26 percent females, 24 percent traditionally underrepresented communities and 29 percent are 39 and under. While the improvement is clear, the work is just beginning.

2019 MEMBER CLASS STATS

"When you compare these figures to what was reported in the 2019 Annenberg study, it’s clear that our new member class shows a marked improvement," said Segura Mueller. "We are deeply committed continuing this positive trend for years to come."

"With such dire statistics industry-wide, we will face challenges with future new member classes if not enough women and people of color are being hired, mentored, and have access to opportunities to lead and excel. The industry-wide change we need will only be achieved when new voices are encouraged to rise through the ranks," she said, emphasizing the need for partnership with the industry as a whole.

Last year marked the start of a series of turning points for both the Recording Academy and the music industry. As both began to take a closer look at itself, the picture of diversity and inclusion in today's music world snapped into focus, revealing a fundamental imbalance.

In response, the Recording Academy and committed industry leaders took action, organizing a Task Force chaired by Tina Tchen to examine and better understand the barriers and biases affecting underrepresented voices in the music industry and Academy, including women and people of color.

Recording Academy President/CEO Neil Portnow reflects, “I thank Tina and all of the participants for their hard work and follow through on the Diversity & Inclusion Task Force.  The task force was key in reviewing and helping us get this new member model off the ground after many years of internal development.  It is through an industry-wide dedication on this scale that we see true transformation.”

Ultimately, the move to a yearly membership model cycle, creates a unique opportunity to celebrate the talented individuals who make up the music community and recognize the creative endeavors that enable it to thrive. The new model also more closely reflects the peer-driven process behind the GRAMMY Awards, as Kelley Purcell, Senior Director of Member Outreach points out.\

"Membership is the lifeblood of the Recording Academy and a privilege we strive to uphold," says Purcell. "This evolved model puts the power in the hands of music professionals to recommend who among their peers they think should be a member and will help ensure the Academy represents the breadth and depth of talent synonymous with the recording industry. The GRAMMY Awards are already renowned for being a peer-awarded honor, and now our membership model also reinforces that peer-driven commitment to excellence."

The class of invitees will have until voting ballot deadlines to accept their invitation and participate in the 62nd GRAMMY Awards, set to take place Jan 26, 2020 in Los Angeles.

Our new peer-driven membership model is just one more way that the Recording Academy is evolving while also encouraging other industry companies to reinvent their own long-standing practices," said Segura Mueller. "We are nurturing a more inclusive organization for our members today and for generations to come."

A graphic promoting the Recording Academy's GRAMMY Awards voting process. The words "GRAMMY Voter Journey" and "#SoundChoices" and the Recording Academy logo are written in white and gold on a sepia background with a photo of a hand holding a GRAMMY Award
Final Round Voting for the 2025 GRAMMYs takes place from Thursday, December 12, 2024, through Friday, January 3, 2025.

Graphic Courtesy of the Recording Academy

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Your Vote, Your Voice: 6 Reasons Why Your GRAMMY Vote Matters

With Final Round Voting for the 2025 GRAMMYs opening Thursday, Dec. 12, here are six key points underscoring the importance of your GRAMMY vote and participation in the annual GRAMMY Awards voting process.

GRAMMYs/Dec 4, 2024 - 05:27 pm

Editor’s Note: Updated Friday, Oct. 20, 2023, to reflect voting and awards information for the 2024 GRAMMYs.

Editor’s Note: This article was updated and republished on Wednesday, Dec. 4, 2024, to reflect information about Final Round Voting for the 2025 GRAMMYs.

The annual GRAMMY Awards voting process is more transparent than it's ever been. Every year, the Recording Academy continues to fine-tune this process to its purest form: a peer-to-peer vote, from one member of the global music community to another.

The GRAMMY is the music industry's highest honor. As the only peer-recognized award in music, the GRAMMY represents the recognition and respect that can only come from within the family of music people. Your vote is important. Beyond recognizing and celebrating your fellow peers, your GRAMMY vote has a practical and real-life impact on the music world and its creators.

We've already covered the nuts and bolts of the GRAMMYs voting process with a detailed guide explaining everything you need to know about Final Round GRAMMY Voting for the upcoming 2025 GRAMMYs, officially known as the 67th GRAMMY Awards. Today, we're taking a deep dive into some of the many reasons why your GRAMMY vote matters this year and every year.

The Power Is In Your Hands

No matter the context in which you vote — from state fairs all the way to presidential elections — does it ever feel like your ballot is just one drop in a vast ocean? To a degree, this is understandable: One vote can seem minor when placed among hundreds or thousands of other votes.

Through the lens of the annual GRAMMYs voting process, don't forget this reality: Every GRAMMY vote truly counts and every Recording Academy Voting Member matters. Your vote directly determines the outcome of the GRAMMY Awards, including all GRAMMY winners and GRAMMY nominees. This has been proven throughout the decades, and it's about to be underlined again.

Without your input, and that of the Recording Academy's wider Voting Membership, the GRAMMYs cannot happen — period. Becoming a Recording Academy Voting Member — stepping up to that responsibility — is no small assignment. By doing so, you become a steward of this important tradition and honor, and you continue the legacy of music's only peer-voted award.

But other than just keeping an awards show running, why is GRAMMY voting such an awesome responsibility?

Learn More: The Impact Of A GRAMMY Win: Life After The Award

Your Vote Can Influence The Future Of Music

Whether you've been a Recording Academy Voting Member for months or for decades, you undoubtedly know that the impact of a GRAMMY Award continues far beyond GRAMMY night. Your vote can make a career-defining difference in the lives of artists and creators and inspire future generations to evolve the music industry at large.

Every year, the annual list of GRAMMY nominees and GRAMMY winners creates ever-lasting, industry-shifting ripple effects across music, and it often dictates what happens next through your speakers and on stages. In fact, the so-called "GRAMMY Effect," a well-established music industry phenomenon in which many GRAMMY nominees and GRAMMY winners experience significant music sales boosts following GRAMMY night, has positively impacted the careers of past winners like Jon Batiste, Olivia Rodrigo and Chris Stapleton, among many others.

When it comes to music, you can make a difference across the music industry and in the lives of today's artists and creators with your GRAMMY vote. Just take a look at the artists leading music today; they partly got there because of people just like you and your GRAMMY vote. 

Your Vote Can Make GRAMMY History

Every vote has the potential to make GRAMMY history, and that's no different when it comes to the 2025 GRAMMYs. Your vote in every GRAMMY Category will contribute to these special moments in GRAMMY history.

Voting Allows All Voting Members To Be Heard

You're a member of the Recording Academy because of your genuine contributions to the music world and the distinct perspective you bring to this society of music creators. Your dedication to your craft is distinct, your voice is unique, and your GRAMMY vote is critical.

The fact of the matter is, we need you as a Voting Member to execute and evolve the annual GRAMMY Awards voting process. Our members are what make the Recording Academy and the GRAMMY Awards special and impactful. Your GRAMMY vote represents your voice within the Academy, and its impact will influence the music industry at large for years to come.

Plus, for new members who just joined the Recording Academy, voting allows you to make your voices heard right away!

Voting Advances Diversity Across Music

The Recording Academy's 2024 New Member Class, initiated this year, reflects the organization's ongoing commitment to Diversity, Equity & Inclusion across the ethnicities, genres and crafts that power the music industry, a pillar held true all year long.

Recording Academy Voting Members are responsible for representing the music community and celebrating the creative accomplishments of their peers, especially within their direct genres and communities. To help ensure the quality of voting every GRAMMY season, members are directed to vote only in their areas of expertise and those in which they are a peer. Your vote represents and impacts your direct community of artists and creators. Thus, by becoming a member and by actively voting, you are ensuring the GRAMMY Awards truly reflect the diversity of our global music industry. 

Voting Is Not Just An Opportunity — It's A Responsibility

Being a Recording Academy Voting Member comes with many amazing perks: You can advocate to protect the rights of music makers and advance creators' interests on important policy matters via our Advocacy department; you can connect with fellow members through member-only initiatives and programs; you can run for a Recording Academy Board and/or participate on advisory committees; you can vote in Chapter elections; and so much more.

Some of the most impactful Recording Academy membership perks are directly tied to the GRAMMYs. As a Recording Academy Voting Member, you can participate in the GRAMMY Awards process on multiple levels, including: submitting your work and art for GRAMMY consideration; proposing rule changes to the awards process; and voting for the nominees and winners at the annual GRAMMY Awards.

Recording Academy Voting Members share an obligation to participate in the annual GRAMMY Awards voting process to help fulfill a vital part of the Academy's mission: to celebrate music and its makers. Ultimately, GRAMMY voting allows you to push our music industry forward and contribute to the ongoing evolution and legacy of the GRAMMY Awards.

Just like Recording Academy membership itself, GRAMMY voting is not just a privilege; it's a major responsibility each Voting Member holds. So, use your GRAMMY vote to make the impact you wish to see across the music industry.

More 2025 GRAMMYs News

Graphic about the Recording Academy's Final Round GRAMMY Voting period for the 2025 GRAMMYs. The words "Final Round GRAMMY Voting," "Dec. 12, 2024 - Jan. 3, 2025," "#SoundChoices," and the Recording Academy logo are written in white on a gold background.
Final Round Voting for the 2025 GRAMMYs takes place from Thursday, December 12, 2024, through Friday, January 3, 2025.

Graphic courtesy of the Recording Academy

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How To Vote In The 2025 GRAMMYs: A Complete Final Round Voting Guide For GRAMMY Voters

Final Round Voting for the 2025 GRAMMYs opens Thursday, Dec. 12. Read our GRAMMY voting guide for everything GRAMMY voters need to know, including key dates and deadlines, voting guidelines, and much more.

GRAMMYs/Dec 3, 2024 - 01:12 am

Editor’s Note: This article was updated and republished on Monday, Dec. 2, to reflect information about Final Round Voting for the 2025 GRAMMYs.

Now that the 2025 GRAMMY nominations have been announced, the final phase of the GRAMMY voting season is in full swing. Ahead of the 2025 GRAMMYs, which take place Sunday, Feb. 2, live at Crypto.com Arena in Los Angeles, GRAMMY voters will vote on the artists, creators and releases who will take home the coveted GRAMMY Award on Music's Biggest Night.

This month, GRAMMY voters enter the final step in the GRAMMY Awards voting process: Final Round Voting. Taking place from Thursday, December 12, 2024, through Friday, January 3, 2025, Final Round Voting will ultimately determine the GRAMMY winners across all 94 Categories to be awarded at the 2025 GRAMMYs.

The Recording Academy, the organization behind the annual GRAMMY Awards, encourages our Voting Members to educate themselves on the GRAMMY voting process each year as they prepare to cast their ballots when GRAMMY voting opens. To help guide Voting Members through the GRAMMY voting process, we've put together a thorough and informative guide outlining all the key dates, deadlines and voting guidelines to know this year.

Here's everything you need to know about Final Round Voting for the 2025 GRAMMYs, officially known as the 67th GRAMMY Awards.

Learn More: Who Are The Top GRAMMY Awards Winners Of All Time? Who Has The Most GRAMMYs?

ROAD TO THE 2025 GRAMMYs

As a member of the Recording Academy, you may be asked questions about the GRAMMY voting process. Equip yourself with the knowledge to explain the complete GRAMMY Awards process by visiting our interactive online resource, which breaks down the full GRAMMY Awards journey from beginning to end.

Below is an overview of the complete GRAMMY Awards process as related to the 2025 GRAMMYs.

KEY DATES: 2025 GRAMMYs

Key dates for the 2025 GRAMMY Awards season are as follows:

Sept. 16, 2023 – Aug. 30, 2024
Product Eligibility Period
The period by which recordings are submitted for GRAMMY consideration. All releases must be available for sale, via general distribution, to the public by this date and through at least the date of the current year's voting deadline (final ballot) to be eligible for the 2025 GRAMMY Awards.

July 8, 2024 – Aug. 23, 2024
Media Company Registration Period
Media companies must apply for registration with the Recording Academy to submit recordings.

July 17, 2024 – Aug. 30, 2024
Online Entry Period
All eligible recordings must be entered prior to the close of the Online Entry Period, regardless of the public release date.

Oct. 4, 2024 – Oct. 15, 2024
First Round Voting
First Round Voting determines all the GRAMMY nominees for each GRAMMY Awards year.

Nov. 8, 2024
Nominees Announced for the 2025 GRAMMY Awards
Announcing the official nominees list for the 2025 GRAMMYs.

Dec. 12, 2024 – Jan. 3, 2025
Final Round Voting
Determines the GRAMMY winners across all categories revealed on GRAMMY night.

Feb. 2, 2025
2025 GRAMMY Awards
Music's Biggest Night, recognizing excellence in the recording arts and sciences.

Learn More: How Much Is A GRAMMY Worth? 7 Facts To Know About The GRAMMY Award Trophy

HOW DOES GRAMMY VOTING WORK?

THE GRAMMYS ONLINE ENTRY PROCESS

The annual GRAMMY Awards journey begins with the Online Entry Process (OEP). During OEP, which this year took place from July 17 through Aug. 30, Media Companies and Recording Academy members submitted recordings, music videos/films and releases for consideration to be included on the 2025 GRAMMY Awards ballot. Submissions that were not formally submitted during OEP were not considered for the 2025 GRAMMYs.

Eligible releases must have been released during the Product Eligibility Period, which this year comprised the period between Sept. 16, 2023, through Aug. 30, 2024; all releases must be available for sale, via general distribution, to the public by this date and through at least the date of the current year's voting deadline (final ballot) to be eligible for the 2025 GRAMMY Awards.

SUBMISSIONS SCREENING

After the Online Entry Process, the Recording Academy's Awards Department and genre screening committees manually reviewed all entries to ensure they were categorized in the appropriate GRAMMY Categories. The purpose of genre screening committees is not to make artistic or technical judgements about the submissions, but rather to ensure each entry is eligible and placed in its proper Category.

FIRST ROUND VOTING & FINAL ROUND VOTING

Following OEP, the GRAMMY voting process begins with First Round Voting, which this year took place in October and determined the nominees at the 2025 GRAMMYs.

The annual GRAMMY voting process is divided into two phases: First Round Voting, which determines all the GRAMMY nominees for each GRAMMY Category each year, and Final Round Voting, which ultimately determines the GRAMMY winners across all Categories revealed on GRAMMY night. It is crucial for all Recording Academy Voting Members to actively participate in both First Round Voting and Final Round Voting. This will ensure that all eligible artists, musicians and creators are fairly evaluated based on their artistic and technical merits and will help the wider music community determine the leading music of the year, as voted on by their peers.

The ballots GRAMMY voters submit during Final Round Voting this month will determine the GRAMMY winners at the 2025 GRAMMYs, which will be announced live on the GRAMMY stage on Sunday, Feb. 2. Thus, it's essential for all GRAMMY voters to be involved.

WHO VOTES FOR THE GRAMMYS?

As the only peer-voted award in music, the GRAMMY Award is the highest honor in all of music. That's because GRAMMY nominees and GRAMMY winners are determined by Voting Members, who are composed of vetted and venerable performers, songwriters, producers, engineers, instrumentalists, and other creators currently working in the recording industry. Every GRAMMY vote affirms this prestige and strengthens the highest excellence in music and the recording arts and sciences.

Final Round Voting ballots are provided to Voting Members in good dues standing. To ensure the quality of GRAMMY voting, members are directed to vote only in their areas of expertise and those in which they are a peer: up to 10 GRAMMY Categories across three Fields, plus the six General Field Categories (Record Of The Year, Album Of The Year, Song Of The Year, Best New Artist, Producer Of The Year, Non-Classical, and Songwriter Of The Year, Non-Classical). This process ensures the quality of the voting during the full GRAMMY Awards process.

Learn more about Recording Academy Membership and how to become a member.

Voting Members represent and celebrate the accomplishments of their peers in their genre. By voting only in Categories where they are a peer, GRAMMY voters help ensure the GRAMMY Awards reflect the diversity and excellence of our music community.

GRAMMY voters were selected amongst thousands of applicants for their expertise, skill, and diverse background. Your vote represents your voice within the Academy, and its impact will influence music history.

Read More: Your Vote, Your Voice: 6 Reasons Why Your GRAMMY Vote Matters

VOTE TABULATION

To maintain integrity in the voting process, ballots are collected and tabulated by the independent accounting firm Deloitte.

HOW ARE GRAMMY NOMINATIONS DETERMINED?

After GRAMMY voters submit their votes, the top five finalists in each GRAMMY Category are nominated for a GRAMMY Award, except for the General Field Categories of Record Of The Year, Album Of The Year, Song Of The Year, and Best New Artist, where the top eight finalists are the nominees.

HOW TO VOTE IN THE 2025 GRAMMYS

Recording Academy Voting Members can access their Final Round Voting ballot for the 2025 GRAMMYs via their member dashboard starting at 9 a.m. PT / 12 p.m. ET on Thursday, December 12, 2024. Final Round Voting closes at 6 p.m. PT / 9 p.m. ET on Friday, January 3, 2025.

Before voting opens, please make sure you have the correct email and password to login. If your credentials are invalid, reset your password. For further assistance, see the following contact info below:

VOTER TECHNICAL SUPPORT

PHONE: 866-992-9902 x403
EMAIL: grammys@yangaroo.com
HOURS: M-F, 5 a.m. — 5 p.m. PT / 8 a.m. — 8 p.m. ET (Note holiday schedule below.)

  • Dec. 24 & Dec. 31: 6 a.m. PT – 1 p.m. PT / 9 a.m. ET – 4 p.m. ET

  • Dec. 25, Dec. 26 & Jan. 1 – CLOSED

  • Final Round Voting: Thursday, December 12, 2024Friday, January 3, 2025  

AWARDS, FYC (FOR YOUR CONSIDERATION) & NON-TECHNICAL SUPPORT:

PHONE: 833-789-8683
EMAIL: votersupport@grammy.com

HOURS: 9 a.m. – 5 p.m. PT / noon – 8 p.m. ET (Note holiday schedule below.)

  • Dec. 14, Dec. 15, Dec. 20, Dec. 21, Dec. 25 & Jan. 1 – CLOSED

MEMBERSHIP QUESTIONS:

PHONE: 866-794-3391
EMAIL: membership@grammy.com
HOURS 9 a.m. – 5 p.m. PT / noon – 8 p.m. ET

Learn More: The Impact Of A GRAMMY Win: Life After The Award

NEW CHANGES TO GRAMMY AWARDS CATEGORIES

In June, the Recording Academy shared a series of updates to the annual GRAMMY Awards process for the 2025 GRAMMYs, including adjustments to eligibility criteria, Category renaming, and submission guidelines updates for some Categories. All updates go into effect immediately at the 2025 GRAMMYs. Learn more about the GRAMMY Awards Categories changes as related to your areas of expertise ahead of casting your votes for the 2025 GRAMMYs.

Read More: GRAMMY Awards Updates For The 2025 GRAMMYs: Here's Everything You Need To Know About GRAMMY Awards Categories Changes & Eligibility Guidelines

GRAMMY BALLOT ESSENTIALS

The search and flexibility enhancements recently added to GRAMMY voting ballots will return for this GRAMMY season. The Category selection tool, which minimizes scrolling time and creates an easy-to-use ballot for each voter, will return for Final Round Voting this year.

TIPS FOR SUCCESSFUL GRAMMY VOTING

Every GRAMMY voting season is unique. To help GRAMMY voters prepare for Final Round Voting, we've compiled a helpful guide of GRAMMY voting tips.

LISTENING TO NOMINATED RECORDINGS

During Final Round Voting, Recording Academy Voting Members can stream submitted recordings on select streaming services. The Recording Academy encourages all Voting Members to listen to all submitted recordings in the Categories in which they are voting to ensure intentional listening and thoughtful voting. This process will encourage respect and consideration for all creators and their submitted works on behalf of GRAMMY voters.

Learn More: Recording Academy Renames Best Song For Social Change Award In Honor Of Harry Belafonte

GRAMMY VOTING & SOLICITATION GUIDELINES

Each year, Recording Academy Voting Members drive the GRAMMY Awards process. The Recording Academy respects its Voting membership body and trusts that each Voting Member will uphold the GRAMMY standard of excellence by voting with integrity and discipline.

All Voting Members should only cast their votes based on the artistic and technical merits of the submitted recordings and products. This will ensure that the annual GRAMMY Awards process is fair and ethical for all creators and submitted works. Read the Recording Academy's Voting and Solicitation Guidelines and Voter Code of Conduct for additional information before submitting your GRAMMY votes.

VOTE WITH THE NEW "MY ACADEMY HUB" MOBILE APP

The Recording Academy is proud to provide Final Round Voting ballot access within the new "My Academy Hub" mobile app.* Visit your member dashboard anytime, anywhere right at your fingertips. Download the mobile app in the Apple App Store or Google Play Store today and be sure to set up biometric login so you'll never have to remember your password again^.

Having issues? For questions and technical support regarding the app, please contact us at app@recordingacademy.com.

*The GRAMMY Voting process remains unchanged, and members will now be able to access their Final Round Voting ballots directly in their member dashboards via the "My Academy Hub" mobile app.

^Members in almost all locations, domestic and international, can download and use the mobile app. Please note the app is not currently available to members in China.

Learn More: The Recording Academy Adds More Than 3,000 Women GRAMMY Voters Since 2019, Surpassing Its 2025 Membership Goal

ADDITIONAL RESOURCES

For more information about the 2025 GRAMMY Awards season, learn more about the annual GRAMMY Awards process; read our FAQ (Frequently Asked Questions) section; view the official GRAMMY Awards Rules and Guidelines; and visit the GRAMMY Award Update Center for a list of real-time changes to the GRAMMY Awards process.

Cast your GRAMMY votes for the 2025 GRAMMYs once Final Round Voting opens Thursday, December 12, 2024, and make sure to watch Music's Biggest NightSunday, Feb. 2, to see who wins the GRAMMY gold.

2025 GRAMMYs: Meet The Nominees

Your Future Is Now Scholarship Reopens

Graphic courtesy of the Recording Academy

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Amazon Music & Black Music Collective Announce Fourth Annual 'Your Future Is Now' Scholarship Program For HBCU Students

The program provides hands-on music industry experience through mentorship opportunities and financial support to HBCU students and music programs. Scholarship applications are open now through Dec. 13.

GRAMMYs/Nov 12, 2024 - 03:00 pm

In a continuing commitment to nurture future Black music industry leaders, Amazon Music and the Recording Academy’s Black Music Collective (BMC) have announced the return of the Your Future Is Now scholarship program for its fourth consecutive year. 

The program, which launched in 2021, provides students from Historically Black Colleges and Universities (HBCUs) with both financial support and direct, hands-on experience in the music industry.

This year, five HBCU students will be awarded a $10,000 scholarship each and have the chance to engage in a career-defining rotation with department leads at Amazon Music and the Recording Academy. Alongside the individual scholarships, the program will grant two HBCUs $10,000 each for music program equipment, further investing in institutional resources for budding artists and music professionals.

To celebrate the scholarship's renewal, "Amazon Music Live" featured an exclusive episode headlined by GRAMMY-nominated hip-hop heavyweight, Big Sean, sponsored by the all-new 2025 Nissan Kicks. This special live streamed performance included Big Sean performing alongside North Carolina Agricultural and Technical State University's celebrated Blue and Gold Marching Machine and The Fellowship Gospel Choir, bringing a powerful, HBCU-rooted energy to the show.

Following the concert, North Carolina A&T was announced as the first HBCU recipient of the $10,000 music equipment grant, with Amazon Music executives Phylicia Fant and Jameka Pankey, alongside Recording Academy representatives, presenting the donation to the university’s drumline coordinator, Harvey Thompson.

"Every Homecoming season, HBCU students and alumni come together not only to celebrate our community but also to strengthen the bonds that connect us," said Phylicia Fant, Head of Music Industry and Culture Collaborations at Amazon Music. "It’s that kind of meaningful impact on students’ lives that we set out to foster with this program."

Harvey Mason Jr., CEO of the Recording Academy, echoed this sentiment, expressing pride in the scholarship’s impact. "The program’s effect on our student cohorts has been nothing short of remarkable, and I couldn’t be prouder," he said. "It’s crucial that we continue investing in the next generation of Black music creators and professionals, equipping them to lead and shape the future of the music industry."

The Your Future Is Now scholarship application is now open. Eligible students must be U.S. citizens or permanent residents currently enrolled at an HBCU and pursuing a degree in music, music business, business administration, marketing, communications, or a related field. Requirements include a transcript, personal statement, a creative video showcasing their vision, and one recommendation. The application deadline is December 13, and recipients will be announced in early January.

To apply for the scholarship, visit here.

This scholarship announcement is part of Amazon Music’s wider Homecoming celebrations. Amazon Music recently hosted carnival-style pop-up events at HBCUs across the country, including North Carolina A&T, Florida A&M, Howard University, and Jackson State University, creating memorable experiences for students and alumni while connecting them with the music and traditions that define HBCU culture. Students and alumni were able to experience music from past AML performers, get pictures in intricate photo moments, and have a chance to win exclusive one-of-a-kind merch. Amazon Music customers everywhere can celebrate with "Homecoming SZN," a new playlist of music created specifically to soundtrack HBCU Homecoming Weekends.

Latest Recording Academy News & Initiatives

2024 Quinn Coleman Memorial Scholarship
2024 Quinn Coleman Memorial Scholarship

Image courtesy of the Recording Academy

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Third Annual Quinn Coleman Memorial Scholarship Recipients Announced by GRAMMY Museum & Recording Academy

The Recording Academy is proud to announce the recipients of the Quinn Coleman Memorial Scholarship, a program designed to empower the next generation of music creators through a robust internship program and professional development opportunities.

GRAMMYs/Nov 4, 2024 - 03:10 pm

The Recording Academy's Diversity, Equity and Inclusion team, in collaboration with the GRAMMY Museum, has announced the recipients of the third annual Quinn Coleman Memorial Scholarship.

This year, the scholarship honors five college students: Nadia Adams (University of Wisconsin-Milwaukee), Harrison Candelario (University of Rochester), Christo Hernandez (University of Southern California), Elyse Smith (Harvard University), and Hope Williams (Oakwood University).

Established in 2021, the Quinn Coleman Memorial Scholarship honors the legacy of Quinn Coleman, a cherished music executive and DJ who passed away in 2020 at the age of 31. Created by his family in partnership with the GRAMMY Museum, this scholarship aims to break down barriers in the music industry by offering professional development opportunities that prepare students for full-time careers, through financial aid, mentorship, and practical professional experiences.

Each selected recipient will be awarded two $1,000 scholarships for tuition, a $500 stipend for interview preparation, two $250 stipends for books and equipment, and financial and emotional wellness seminars. Furthermore, students will be awarded a spring internship at the Recording Academy or Latin Recording Academy.

For updates on the Recording Academy's DEI initiatives, click here. For more information about the GRAMMY Museum, visit grammymuseum.org.